The Role of Social Media in Shaping Perceptions of Gender-Based Violence

Social media has become a powerful tool for shaping public perceptions around gender-based violence. It provides a platform for survivors to share their stories, activists to raise awareness, and communities to mobilise. 

However, it can also perpetuate harmful stereotypes and normalise harassment through unmoderated content and toxic online behaviour.

Amplifying Survivor Voices

Hashtags like #MeToo and #OurStreetsNow has has shown the potential of social media to amplify survivor voices, creating solidarity and global awareness. By offering a space for survivors to tell their stories, social media helps break the silence around sexual harassment and builds a community of support.

Challenging Misconceptions

Social media can challenge harmful misconceptions about gender-based violence by providing factual information and humanising stories. Educational posts, infographics, and videos from advocacy groups help debunk myths, educate users on consent, and promote a culture of respect.

A Double-Edged Sword

While social media has been instrumental in exposing harassment, it also poses risks. Victim-blaming comments, harassment in online spaces, and the viral spread of harmful content can create an unsafe digital environment, particularly for women and marginalised groups. Platforms need to step up in regulating harmful behaviour and prioritising safety.

Taking Action

As users, we can play a role in shaping positive perceptions by engaging with supportive content, sharing resources, and standing up to online harassment. Social media platforms also have a responsibility to implement better policies that foster safer spaces. Collectively, we can harness the power of social media to challenge gender-based violence and demand accountability.